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- SEO
8 min read
SEO playbook for beginners: step by step, from keyword to tracking
A beginner SEO playbook: choose keywords, write with AI without losing quality, optimize the page, get it indexed and track the results.
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- Webflow
9 min read
How to Back Up and Restore Your Webflow Site
Learn how to back up and restore your Webflow site when things go wrong. A step-by-step guide to protect your site starting today.
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- Webflow
2 min read
Webflow popup and modal: edit hidden popups in the Designer
Webflow popups: how to show, edit and hide a hidden popup or modal in the Designer, so you can manage your content safely before publishing.
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- Webflow
6 min read
Webflow Structured Data: A Step-by-Step JSON-LD Guide
Webflow structured data helps your local SEO and earns rich results on Google. Learn how to generate, add and test JSON-LD on your Webflow site.
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- Branding
13 min read
Visual Identity: Definition, Uses and Examples
What is a visual identity? A clear definition, its core elements (logo, colors, typography), how to use it strategically and iconic brand examples.
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- Branding
9 min read
Visual Identity Cost: Real Budgets in 2026
Visual identity cost: a €15,000 median logo at a branding firm, €1,500 to €5,000 at a design studio. Where the gap comes from and which one fits you.
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- SEO
6 min read
SEO mistakes: the 10 most common and how to fix them
SEO mistakes: the 10 most common on a company website, what Google says about them, how to spot them and the concrete fix to apply to each one.
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- SEO
8 min read
How to rank on ChatGPT: SEO for AI-generated answers
SEO for ChatGPT: how to get your site referenced and cited by AI, which content it picks up, and the techniques to win visitors from its answers.
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- Branding
14 min read
Web design: the complete guide for web designers
Web design: the web designer's job, tools and current trends for creating web interfaces that are clear, effective and inspiring.
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- Branding
9 min read
Branding Guide: Real Prices, Deliverables and How to Choose
What a brand project costs based on 430 real budgets, what you get, and the six questions to ask before choosing a branding partner.
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- Branding
9 min read
Logo redesign: when to do it, and when to walk away
Logo redesign: the signals that justify redoing your logo, the ones that never do, and what a wrong call costs. A logo is an asset, treat it like one.
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- Webflow
14 min read
What Is a CMS? Definition and Key Features
CMS definition: what a content management system is, its key features and examples to build and grow a website without technical skills.
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- Webflow
13 min read
Digital loyalty card apps: benefits and how to choose
Digital loyalty card apps: benefits for retaining customers, a comparison of the main solutions and the criteria to pick the right one for your store.
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- Webflow
27 min read
Best Website Building Platforms: How to Choose
Website building platforms compared: Wix, Webflow, WordPress and Squarespace with their real limits, so you can choose the one that fits your project.
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- Webflow
8 min read
Webflow positions: static, relative, absolute, fixed, sticky
Webflow positions explained: static, relative, absolute, fixed and sticky, how to set them in the Style panel, and how to fix a sticky or a z-index.
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- Webflow
6 min read
Who uses Webflow? A guide to the platform's users
Who uses Webflow? Freelancers, SaaS startups, agencies and large companies: the profiles that choose the platform, and for which kinds of websites.
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- Webflow
7 min read
Figma Sites: the future of no-code web design? (Config 2025)
Figma Sites: build and publish a website without code from your Figma designs. What the tool can do, its limits and how it compares to Webflow.
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- SEO
6 min read
Ninja Linking: Earn Strong Backlinks from Forums
Ninja linking: the SEO technique that places discreet, useful backlinks in forums and blogs. The method, the precautions and the limits to know.
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- Webflow
22 min read
How to Write a Blog Post: 11 Tips
How to write a blog post that gets read and ranks: 11 tips to pick the topic, structure the text and optimize it for search engines.
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- Webflow
8 min read
One-page website: when the format works, and when it holds you back
One-page website: a single URL means a single title and a single intent. The cases where this format wins, and the ones where it costs you Google traffic.
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